Privacy Policy

Effective Date: 06/07/2025
Last Updated: 13/08/2025

At Red Arrow Marketing (“we”, “our”, “us”), protecting your privacy and intellectual property is central to how we operate. This Privacy Policy explains how we collect, use, store, and protect personal data in compliance with UK GDPR, the Data Protection Act 2018, and other applicable laws.

We are also committed to confidentiality and safeguarding both our agency’s and our clients’ company and trade secrets, as well as intellectual property.

1. Information We Collect

We may collect personal data when you interact with us, including:

Name, email, phone number, postal address, and company details
Payment information for invoicing purposes
Data submitted via contact forms, newsletter sign-ups, or enquiries
Technical information such as IP address, browser type, and device
Behavioural data collected via cookies (see our Cookie Policy)
Marketing preferences, including consent for email communications

2. How We Use Your Information

Your personal data may be used for:

Responding to enquiries and delivering requested digital marketing services
Managing contracts, invoicing, and account administration
Sending email marketing campaigns and newsletters, with your consent
Analysing website and campaign performance to improve services
Protecting agency and client confidential information, trade secrets, and intellectual property
Ensuring compliance with legal and regulatory obligations

We do not sell or share your personal data for commercial gain.

3. Lawful Basis for Processing

We process personal data based on:

Consent – for marketing communications
Contract – for delivering agreed services
Legal obligation – where required by law
Legitimate interests – for improving our digital marketing services, while respecting your rights

4. Confidentiality, Trade Secrets & Intellectual Property

As a professional digital marketing agency, we:

Maintain strict confidentiality of all client and agency trade secrets, business strategies, and proprietary information
Safeguard all intellectual property, including logos, branding materials, website designs, and marketing content, belonging to either Red Arrow Marketing or our clients
Restrict access to personal, confidential, or intellectual property to authorised personnel only
Ensure data collected for marketing purposes is securely stored and used solely to provide services

5. Data Storage and Security

All personal and proprietary data is stored securely on encrypted servers. Access is limited to authorised staff. Data is retained only for as long as necessary to deliver services, support marketing campaigns, or meet legal obligations.

6. Email Marketing

For subscribers to newsletters or marketing communications:

We may use cookies and analytics to personalise campaigns and measure engagement
You may unsubscribe at any time via links in our emails
Data collected for marketing purposes is used solely to deliver relevant content and offers

7. Your Data Protection Rights

Under GDPR, you can:

Access your personal data
Request correction or deletion
Restrict or object to processing
Withdraw consent for marketing communications
Receive your data in a portable format

To exercise these rights, contact: alina@redarrowmarketing.co.uk

8. Third-Party Services

We may engage trusted third parties, including analytics and email platforms, to support our services. All third parties comply with GDPR and are contractually bound to maintain confidentiality and protect intellectual property.

9. Updates to This Privacy Policy

We may update this Privacy Policy to reflect changes in law, technology, or business practices. The latest version will always be posted on our website.

10. Contact Us

Red Arrow Marketing Ltd
33 Lytton Road, Bournemouth, United Kingdom, BH1 4SH
Email: alina@redarrowmarketing.co.uk
Phone: 07770744521